The Global Filipino Magazine Issue 23 Kilay is life: Filipino business owner curating beautiful life...

Kilay is life: Filipino business owner curating beautiful life in UAE


Khatrine Cases Reyes has a strong desire to wander and explore the world. As a well-traveled person, when the pandemic happened and restrictions on travel were imposed, it affected her mental health. This prompted her to venture into Dubai and introduce what she has to offer. 

The owner of Wake Up Beautiful PMU and Aesthetic Training Centre in the Philippines, and Primadonna Ladies Salon in Dubai, Khatrine is a permanent make-up specialist, instructor, and professional aesthetician. When the borders of the UAE opened for travelers, she immediately took the chance and booked a one-way ticket to the region to explore what was in store for her. 

She also decided to leave the Philippines temporarily as her business was affected by the lockdowns caused by the pandemic, and they were dealing with personal care services. 

“So, having a huge responsibility in my hand, I took the courage to fly here and explore my options,” she said. 

“Day by day, I keep on falling in love with the diversity around me–different people, cultures, and the love for beauty or making something more beautiful. Emiratis are known for their love of beautifying themselves, which made me decide to bring my business here,” she added, admitting that it wasn’t easy. 

Her first struggle was where to settle and where to do her business. She was trained to work with complete equipment. In Dubai, she had to start from scratch–no facial beds nor stool to sit on, plus she needed to do home service, so she had to bring all her stuff and work on the space she was provided. Sometimes, Khatrine would render her service in closed partitions and bed space. 

Although her business is already thriving in the UAE, Khatrine looked back before entering the beauty industry. She worked in a high school carinderia, a business that her aunt owned. She would wake up at seven in the morning and go home past six at night. For many years, she served and sold food to high school students without knowing that she would be, one day, a successful businesswoman. 

Khatrine’s husband, who was a tattoo artist, asked why not study eyebrow tattooing. Following his advice, she looked up for schools and training centres to harness her skills. 

“This profession opened a lot of doors for me. Who would have thought that the ‘Ate’ from a carinderia would go places doing eyebrows?” she said. 

“And what satisfies me the most is the smiles my clients give me after doing their eyebrows or face. I know in my heart I am doing the right thing. It’s very fulfilling na everytime kamustahin mo sila they will tell you how much confidence they gained nung ngkakilay na sila, they don’t have to worry na kapag may kausap sila na client or ibang tao wala na yung isang kilay nila.or how much they love taking selfies now kasi lumiit na ung face nila. All these things and every thank you uplift my soul,” she further added. 

The Filipina aesthetician advised her fellow Filipinos overseas to have a heart ready to face all the hardships and the things that they may learn along the way. 

“And before you knew it, you are there. And whatever decision you will make, ask God’s guidance,” she concluded. 

Read the digital copy of the magazine here:

This story has been featured in the 23rd issue of The Global Filipino Magazine. To get a copy, you may contact Mr. Orli Gayeta at +971503196856. If you have an inspiring story or know someone with one, please send an email to us at

Ryan Namia
Ryan Namia spends most of his days reading over drafts of new written content and determining which ones make the final cut for online and print publication. He received his Bachelor's degree in Journalism in 2015 and has been writing since 2016. Got a story to tell? Email him at Or follow his IG @rtnamia.

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